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Anchor Marine Terms of Service

Last Updated: May 13, 2026

Welcome, and thanks for stopping by. These Terms of Service ("Terms") apply to your use of AnchorMarine.com, our online store, our forms, our text messaging program, and any other digital services we offer. Anchor Marine Group ("Anchor Marine," "we," "us," or "our") has been serving Western New York boaters from Grand Island since 1965, and we want our online relationship to be as straightforward as our in-person one.

By using our website or signing up for our text messaging program, you agree to these Terms. If you don't agree, please don't use the site or the program.

Questions? Email hello@anchormarine.com or call 716-773-7063.

1. Who We Are

Anchor Marine Group operates AnchorMarine.com and an online store from our home at 1501 Ferry Road, Grand Island, NY 14072, on the Niagara River. We sell, service, store, and support boats, personal watercraft, and the gear that goes with them

2. Eligibility

You must be at least 18 years old, or have permission from a parent or legal guardian, to use our website, place orders through our online store, or enroll in our text messaging program

3. Using Our Website

You agree to use AnchorMarine.com and our online store only for lawful purposes. You agree not to:

  •  Use the site in a way that could damage, disable, or interfere with it
  • Attempt to gain unauthorized access to any part of the site, our systems, or our customers' accounts
  • Use automated tools to scrape, copy, or harvest content
  • Use the site to send spam, malware, or harmful content
  • Misrepresent your identity or affiliation with any person or organization

We reserve the right to limit or terminate your access if you violate these Terms.

4. Online Store and Purchases

When you purchase through our online store, the following apply:

  • Product descriptions, photos, and prices are provided in good faith, but we cannot guarantee that everything is accurate, complete, or current at all times. We reserve the right to correct errors and to cancel orders affected by them.
  • Prices are in U.S. dollars and do not include sales tax, shipping, or other fees unless stated.
  • We reserve the right to limit quantities, refuse orders, and verify orders before fulfillment.
  • Shipping, returns, and refunds are governed by our store policies posted on AnchorMarine.com at the time of purchase.

5. Boat Sales, Service, Slip Rental, and Storage

Purchases of boats and major watercraft, service work, slip rentals, winter storage, and similar transactions are governed by separate written agreements that you and Anchor Marine Group sign at the time of the transaction. Those agreements, together with any manufacturer warranties, control the terms of those transactions. Nothing on this website or in these Terms changes, replaces, or limits the terms of those written agreements.

6. Product Information and Availability

Boats, motors, accessories, and other products shown on AnchorMarine.com may be subject to availability, model changes, and manufacturer updates. Photos are representative and may not reflect the exact unit available for sale. We make no guarantee that any product shown is in stock or available at a particular price unless that price and availability are confirmed in writing.

7. SMS Text Messaging Program

By providing your mobile phone number to Anchor Marine Group and opting in, you consent to receive text messages from us at that number, including messages sent using an automatic telephone dialing system. Consent is not a condition of any purchase.

Program description. Anchor Marine Group operates a text messaging program that lets us communicate with customers and prospective customers by SMS. Messages may include:

  • Appointment confirmations and reminders
  • Service status updates and pickup notices
  • Quote and sales follow-ups
  • Account, billing, and order notices
  • Occasional promotions, events, and offers when you have opted in to marketing texts

How you opt in. You can opt in by:

  • Providing your mobile number on a form on AnchorMarine.com or any of our landing pages
  • Giving us your number in person at our showroom or service department
  • Providing your number by phone or email in connection with a quote, purchase, service request, slip rental, or other transaction
  • Replying to one of our messages to confirm enrollment

When you opt in, you confirm that the mobile number you provided is yours, and that you agree to receive text messages from us at that number.

Message frequency may vary based on your account activity and your messaging preferences. Message and data rates may apply. Charges depend on your mobile carrier and plan. Anchor Marine Group is not responsible for any carrier fees you incur as a result of receiving our messages.

To opt out, reply STOP to any message we send. You will receive one final confirmation message and will not be texted again unless you opt back in. If you change your mind, you can opt back in by replying START or by signing up again through any of our forms or in person.

For help, reply HELP to any of our messages, or contact us at hello@anchormarine.com or 716-773-7063.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information related to your participation in our text messaging program, including your mobile phone number and consent records, is shared only with the service providers who help us send messages on our behalf, and only for that purpose. We do not sell, rent, share, or transfer this information for any other party's marketing use.

Supported carriers. Our text messaging program is compatible with major U.S. mobile carriers, including AT&T, T-Mobile, Verizon Wireless, Sprint, Boost, Cricket, MetroPCS, U.S. Cellular, Virgin Mobile, and others. Carriers are not liable for delayed or undelivered messages.

For details on how we collect, use, and protect the information associated with this program, see our Privacy Policy.

8. Intellectual Property

All content on AnchorMarine.com, including text, images, logos, graphics, and design, is owned by Anchor Marine Group or our licensors and is protected by copyright, trademark, and other laws. You may view and share our content for personal, non-commercial purposes, but you may not copy, modify, distribute, or use it for any commercial purpose without our written permission.

Boat brand names, model names, and logos shown on the site are the property of their respective manufacturers.

9. User Submissions

If you submit a review, comment, photo, testimonial, or other content to us through the site, our forms, our texting program, or our social media channels, you grant Anchor Marine Group a non-exclusive, royalty-free, worldwide license to use, display, reproduce, and share that content for marketing and operational purposes, with attribution where appropriate. You confirm that you have the right to submit the content and that it does not violate anyone else's rights.

10. Third-Party Links and Services

Our site links to manufacturer sites, finance partner sites, social media platforms, and other third-party services. We do not control those services and are not responsible for their content, products, or practices. Your use of those services is governed by their own terms and policies.

11. Disclaimer of Warranties

The website, the online store, and the text messaging program are provided on an "as is" and "as available" basis. To the fullest extent permitted by law, Anchor Marine Group disclaims all warranties, express or implied, including warranties of merchantability, fitness for a particular purpose, and non-infringement.

Manufacturer warranties on products you purchase from us are governed by the warranty documents provided by the manufacturer at the time of sale.

12. Limitation of Liability

To the fullest extent permitted by law, Anchor Marine Group, our employees, officers, and affiliates are not liable for any indirect, incidental, special, consequential, or punitive damages arising out of your use of the website, the online store, or the text messaging program. Our total liability for any claim arising out of your use of the website or the text messaging program will not exceed one hundred dollars ($100).

This section does not limit liability that cannot be limited under applicable law, and it does not change the terms of any separate written agreement you have signed with Anchor Marine Group for a boat purchase, service work, slip rental, storage, or similar transaction.

13. Indemnification

You agree to indemnify and hold harmless Anchor Marine Group and our employees, officers, and affiliates from any claim, loss, or expense (including reasonable attorneys' fees) arising out of your violation of these Terms or your misuse of the website, the online store, or the text messaging program.

14. Governing Law

These Terms are governed by the laws of the State of New York, without regard to its conflict-of-laws rules. Any dispute arising out of these Terms or your use of the website, the online store, or the text messaging program will be brought in the state or federal courts located in Erie County, New York, and you consent to the jurisdiction of those courts.

15. Changes to These Terms

We may update these Terms from time to time. When we do, we will revise the Effective Date at the top of this page. If we make material changes, we will let users and program participants know in a reasonable way before those changes take effect.

16. Contact

Have a question about these Terms? We'd rather hear from you than leave you wondering, contact us through our website or using the information below.

Anchor Marine Group
1501 Ferry Road
Grand Island, NY 14072
Phone: 716-773-7063
Email: hello@anchormarine.com